From the comfort of your home, you can work with different companies to test their programs, software, backups, firewalls, encryption, and generally assess potential threats to their network and advise them on the best cybersecurity practices. Although this may be one of the home-based business ideas on our list that requires the most training and education, it can be a highly lucrative position if you already have the knowledge, or are willing to work to obtain it.
Affiliate marketing, a sort of product placement, will let you receive payment from companies in return for advocating for their goods and services. Although this might sound a bit iffy, if you truly do recommend that your readers try out these products, then it doesn’t need to come across as sales-y or insincere. Readers will understand that you need to make money somehow, and many will appreciate your recommendations if they’re accurate.
While most entrepreneurs rely on their personal savings to start a business, others seek funding from banks or family and friends. In fact, 75% of small businesses used their personal finances to fund their business, while 16% went to banks, and 6% solicited the help of family and friends. Let’s look at several funding options and see which one’s the best for your home business.
Once you determine your customer personas, it’ll be time to do research and ensure there are enough customers available to make your business a success. The type of market research you do for this depends on your business. If you’re servicing local customers, you want to ensure there are enough prospective customers physically located near your business to make it successful. If you’re an online-only business, you need to focus on where customers are spending time online versus if they live near your home.