Beta is when you’re testing out your product or service with the goal of receiving feedback. Find potential beta customers at trade shows, festivals, farmers markets, and other types of events where you can sell your product or service to a relatively small group of people. Consider offering discounts in exchange for customer feedback. While you can make some money with the beta, don’t let it distract you from your goal of testing and improving your idea.
For Song, starting a home business was about seeing a gap and finding a way to fill it. This is the secret to success for many top subscription box businesses. Birchbox, for example, saw that there was no way for consumers to test multiple beauty products without spending a fortune. So it filled that gap with affordable curated boxes of smaller sample-sized products.
We don’t manufacture as much in America as we used to, but the phrase “American made” still means a lot to some people. Artisanal items are also popular, making now a great time to start a furniture-making business. This might not be the easiest idea to start from scratch, but if you already own the equipment you need, you can start producing pieces to sell at fairs and online on sites such as Etsy.
Expertise is another matter, but remember that writing can take many forms—from resumes to news articles to marketing materials and even thank-you notes. (You can even write for businesstown.com, although that gig doesn’t pay … yet.) There’s probably some form of writing you’re qualified to do. Plus, if you’re good enough with grammar and punctuation, companies will pay you to be a freelance editor. One friend made good money editing posts on a popular travel site.
Successful home business ideas give contractors, freelancers, and entrepreneurs the freedom to control their work, time, and personal growth. Maybe you’d prefer to wake up late and take long lunches, confident in your ability to finish your work on time. Or, maybe you prefer to be your own boss, setting up best practices and ditching those quarterly reviews. Or perhaps, you want to travel or be at home for your family, and you view commuting as a pain.
There are plenty of compelling reasons to want the flexibility that working from home—and starting your own home-based business—can offer. If a change in lifestyle is what you’re after, then you’ll want to take a close look at your skills and interests to figure out which fields fit you best. Whether it’s an online home based business or something more traditional, you’ll likely find something that resonates with you.
A great way to test your business idea without spending a lot of money is to run a crowdfunding campaign. This is preselling a product before you’re ready to deliver it so you can raise money to create it. Crowdfunding is a great way to determine if there is a market for your product. Typically, a crowdfunding platform charges a 5% fee of the total amount raised plus a 3% transaction fee.