Using the data you gather from your research, you can come up with a unique value proposition. Think of this as what separates you from your competition, while at the same time something that your customers want. To come up with a unique value proposition, examine what everyone else is doing and the current market. Then, determine how you can provide a better solution, offer a better price point, or both.
Instagram isn’t the only platform that can make you money. YouTube is becoming a full-time video blogger platform. One of the fastest, most efficient ways to grow an audience is to create a YouTube channel and make engaging videos that provide value to your audience. You can create craft or cooking tutorials, conduct interviews, or use whiteboards videos to teach lessons about a topic.
If you’re passionate about helping people and have any experience in personal care, you might consider starting an eldercare business. Nursing homes can be expensive and people are often hesitant to put their family members in full-time care facilities. Therefore, you might decide to offer freelance care, traveling to your clients’ homes and caring for them as needed. Or, if you have space, you might consider offering your home up to a few full-time care residents.
After all, you’re the only one who can decide if any of these home business ideas are plausible based on your specific situation and it will be up to you to follow through on any idea that strikes you. Luckily, the market for working from home—and therefore—home-based businesses, continues to grow, especially in small communities and niche markets. If you’re intent on shifting to a home-based career, then, the opportunity is out there to start, sustain, and even grow your own business.
A great way to come up with a business idea is to brainstorm about your existing skills. Focus on identifying the skills that are unique to you or that you particularly excel at. Evaluating your previous professional experiences should give you a hint. Think of instances in which you were able to provide value to the organization for which you worked: do you notice any trends?