The only thing better than the smell of grandma’s chocolate-chip cookie recipe baking in the oven is watching cash roll in as customers order those delectable treats. Home baking is an approachable business idea in that it involves doing what you’re probably doing a lot of, anyway, if you love to bake. You probably have all the equipment and expertise you need to get started.
If you have the expertise or a passion or interest for a subject, you're ready to start making money with a blog. With a service like Blogger (www.blogger.com), you can start up your blog totally free. You can also create your own site and secure your own hosting for a low price, which is generally the route I recommend, as many free blogging sites have restrictions on what you can say or do, including making money or advertising.
Check into legal barriers for your business. Some areas have certain rules and regulations for home based businesses, and you need to check into those at your town's city hall before investing much time or money in your business. Some areas just make home based business owners carry a business license and nothing else. Not knowing about these regulations can be devastating to your business.
We don’t manufacture as much in America as we used to, but the phrase “American made” still means a lot to some people. Artisanal items are also popular, making now a great time to start a furniture-making business. This might not be the easiest idea to start from scratch, but if you already own the equipment you need, you can start producing pieces to sell at fairs and online on sites such as Etsy.
Expertise is another matter, but remember that writing can take many forms—from resumes to news articles to marketing materials and even thank-you notes. (You can even write for businesstown.com, although that gig doesn’t pay … yet.) There’s probably some form of writing you’re qualified to do. Plus, if you’re good enough with grammar and punctuation, companies will pay you to be a freelance editor. One friend made good money editing posts on a popular travel site.
Select a name for your business that reflects what you do. Finding the right name for your business is one of the most important variables to your success. Consider avoiding an obscure and unique name for your new business that does not clearly describe your business and give customers a clue about the services and products provided. First-time customers should be able to piece together a well-informed idea of what your business does based on its name.
Since your home business is new, you need to market it to let potential customers know it exists. Additionally, your marketing efforts should help customers understand how your product or service is different from or better than your competitors. Speak directly to your potential customers’ pain points to win them over and convince them to do business with you.
Starting a freelance writing business online involves choosing a niche (or two), becoming an expert in that topic, and creating an online portfolio for future clients to see. Freelancers have to prove their worth before landing reliable and high-paying clients. One way to jump-start your freelance writing career without any clients is by establishing your own blog.
Digital Marketing and creating an online presence is necessary for every business. Billions of internet searches are completed every day on major internet search engines such as Yahoo and Google. Buying a .com and setting up a website with an easy service such as WebHosting Squared can cost less than $100 per year and takes you one step closer to finding more customers online. After you have created a website and ranked on google, Consider creating social media pages on Facebook and Twitter to communicate with potential customers and spread the word across your community. Social Media makes it easier for you to collect reviews, talk to customers, and advertise for free.
Exchange is a marketplace powered by Shopify for buying and selling ecommerce stores. You can browse the listings for businesses that suit your budget, level of experience, and needs. Maybe you want to buy a proven business and are willing to invest more money to acquire it. Or perhaps one catches your eye with untapped potential that you’d like to build on.
Karen Kilgariff and Georgia Hardstark used Facebook groups to develop and nurture a community around their podcast, My Favorite Murder. This group of Murderinos, armchair investigators who are true crime fans, grew to more than 200,000 members before the podcast sunset in 2018. My Favorite Murder then created its own paid community, the Fan Cult forum, charging members an annual fee. Capitalizing even more on its fandom, My Favorite Murder also launched an ecommerce site with branded merchandise (it also sold event tickets there).
Beta is when you’re testing out your product or service with the goal of receiving feedback. Find potential beta customers at trade shows, festivals, farmers markets, and other types of events where you can sell your product or service to a relatively small group of people. Consider offering discounts in exchange for customer feedback. While you can make some money with the beta, don’t let it distract you from your goal of testing and improving your idea.