Build a trusting customer base. By adjusting to your customers' needs and consistently providing good services or products, you get the best form of free advertising: word of mouth recommendations. Your customers will recommend you to their friends if they are truly satisfied with your work, and your business will grow accordingly. You'll have get some customers coming back for repeat service and build up a consistent revenue pipeline.
One of the most important keys to marketing is clearly communicating what the service, value or product that your new business provides is. Try to keep away from long descriptions and lengthy explanations when sharing what your business does with others. Keep your message very simple, direct and to the point. Tell the customer what problems you can solve, services you will provide and how your products bring great value to their lives without adding too much jargon that would confuse your would-be customers.
For families looking to go on a two-week vacation or couples planning their honeymoon, hiring someone to handle the details, big and small, of their trip, can be invaluable. Plus, in working with different hotels, resorts, and vacation attractions, you’ll start to build relationships with the staff—and possibly, receive discounts or perks that will make traveling on your own even easier (you might even start a travel blog while you’re at it).
Good ideas, I like numbers 2, 3, and 6 personally. I think in addition to persistence and determination, creating a successful home-based business also takes courage. It can be a scary proposition to quit your day job to go it alone. I always admire people who make this move, and I think that in general they are all the more happy for it. There is not doubt, though, that you have to go for it 100% in order to make it happen!

A customer persona is a fictionalized representation of a specific type of customer based on demographics and interests. Typically, a business will have several customer personas if they are selling to multiple customer types. You need to figure out which customer personas fit your business, because it’s important to know the demographics you should target in your market research.
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