A customer persona is a fictionalized representation of a specific type of customer based on demographics and interests. Typically, a business will have several customer personas if they are selling to multiple customer types. You need to figure out which customer personas fit your business, because it’s important to know the demographics you should target in your market research.
Instagram isn’t the only platform that can make you money. YouTube is becoming a full-time video blogger platform. One of the fastest, most efficient ways to grow an audience is to create a YouTube channel and make engaging videos that provide value to your audience. You can create craft or cooking tutorials, conduct interviews, or use whiteboards videos to teach lessons about a topic.
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This is another example on our list of home business ideas that caters toward outgoing individuals—people who don’t mind talking on the phone and who like guiding others and helping them solve problems. Many companies now outsource their customer service to home-based representatives, so you should have no shortage of potential clients—after all, any service- or product-based organization is more than likely going to have some kind of customer support need.
As a personal trainer, you could make house calls, visit a gym, or let clients come to you (if you have the necessary equipment). You need to be very knowledgeable about everything from proper exercises for different body types to how to motivate people who want to get healthy. You should feel comfortable getting close to your clients in order to learn what works best for them.
But if you do go the fashion route, be prepared to do quite a bit of networking before you get your business off the ground. Don’t be afraid to do free consultations for contests and giveaways. The more word gets around about your fabulous fashion sense, the larger a clientele you’ll build. If you’re really good, you can start this business with little to no training.
It’s one of the first ideas people have when they think of starting a business: making and selling crafts. That means there’s lots of competition. The good news, though, is that people just love crafts. But be careful. Don’t just sell anything and everything. Define a product line and choose a distribution channel (online, craft fairs, etc.), and stick with your plan. And, of course, be creative.
Perhaps most importantly, though, would-be eBay moguls need to specialize. Just throwing junk online won’t work. Sellers need to know what they want to sell and how they’re going to market it to their audiences. Again, competition is fierce, so research, preparation and strategy are critical. (For reference, eBay itself provides an extensive guide to selling on the site.)
Still, knowing something about how the flower business works is a good idea, and your online presence and photos of your work will be critical to your success. Remember, the business is all about visuals, so make yours as compelling as you can. Get started networking by contacting local wedding planners and funeral homes and letting them know you’re in business. From there, let your business bloom. A friend in Maine turned a flower-arranging business into a successful flower shop she later sold at a profit.
This is not an enterprise for the lazy. eBay sellers need to respond to customers quickly and politely, and ship items promptly. A seller’s success is in eBay users’ hands after all; a negative seller rating can sink an eBay business before it even gets started. Sellers also need to familiarize themselves with eBay’s return policies, which tend to focus on making the overall experience better for buyers but not necessarily for sellers.
There is a lot that goes into starting a home business. Along with the tasks, is the ability to deal with hassles and frustration, fatigue, and slow results. If you can't do the tasks, or stay the course when things get hard, then a home business may not be for you. To make sure you have the stamina to succeed, answer this question honestly: Can you handle the day-to-day general tasks that starting a small business requires, like:
For example, someone looking to start a PC repair home business discovers that all firms providing the same service in the area are retail shops. It is common practice for retail stores to strongly recommend item replacements in order to increase sales. In this scenario, there are several steps an individual can take to help build a unique value proposition using the data they’ve gathered: