Manufactured products: These are items created in-house or by a third party that are stored, sold, and shipped by you, like dinnerware, shoes, makeup, electronics, or auto parts. This is a great option if you can’t physically produce a product yourself or if you want to scale, but it does involve higher startup costs since you’ll have to acquire inventory up front.
Do you love woodworking? Even without a huge workshop, you can create some of the more popular crafts and sell them. And like most things, your success in business isn’t necessarily related to how skilled you are as a woodworker. So if you can figure out which products consumers want and just create those, you could have a good business plan. Etsy.com and farmers’ markets are a great place to start selling.
As a teen, babysitting was my bread and butter. I would babysit my father’s co-worker’s children, the neighborhood kids, my siblings, as well as children from the church we attended. It was an easy way to make some money, and obviously, I didn’t spend any money on advertising my services. While most of my clients were from word of mouth referrals, I was also able to offer my childcare services on the local bulletin board at our church, and I told everyone I wanted to work.
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Instead, you’ll be following a proven strategy for maximizing views of multiple videos on a regular basis. You’ll be creating useful content—something engaging that people want to watch. And it works in many, many different niches. It could be a how-to video or a talking-head video on a topic of interest for people in your niche—the sky is the limit.
Consider the space required for your business. If you're planning on doing any sort of manufacturing, product storage, or shipping, you will likely need more than a desk to work on. Think about how much space you have in your home for these activities. Will you be displacing other family members with your business activities? Consider your space requirements and your home's ability to meet those requirements before moving forward.
There's a ton of service business ideas you can perform, from pet sitting to organizing to tutoring. Don’t want to leave your home to work? There are many service business ideas you can do from your computer, such as web design, tutoring, writing, virtual support, bookkeeping, and a host of other ideas. Simply pick a task you're good at, then find people who need help and are willing to pay you.
Or, if you’re particularly attracted to the brewing process but don’t want to get involved in all of the other areas involved in selling beer, you might look into contract brewing—where you help beer companies make and package their beer. Either way, this can be a great hands-on home based business idea, especially if you like experimenting and figuring out how the best beer is made.
Anyone considering a drop shipping business should seriously consider leveraging Amazon.com to grow their business and learn more about becoming a profitable Amazon seller, because Amazon is an established marketplace that people already trust and has an existing customer base. Eventually, you should also consider having your own online store as well.
Market your business. To bring in more customers, you'll have to market your business. This includes advertising, establishing a strong social media presence, and other activities designed to draw in customers. Your type of advertising should vary based on the type of customer you are trying to attract. If you're working locally, advertise on local radio stations or in the newspaper. If you work online, sign up for Google AdWords or advertise your business on relevant websites.
Competition to get into top universities is as tough as it has ever been, so nervous parents are willing to pay handsomely for tutoring for their kids. You need an area of expertise—math, and specifically SAT math preparation, is always a favorite—but almost any subject will work. If you know how to market yourself locally, you can take advantage of parental paranoia and make money by tutoring right in your own home, or at a local library or coffee shop. Just make sure to do your homework on your local market in order to set prices and know which areas of expertise are most desired by parents in your area.
Know your competition. If you plan on working from home locally, look around town for other businesses offering the same services or products. You'll have to figure out if there is enough business left for you in your area. If you plan to work online, you're dealing with a very crowded market in most cases, so you'll have to find a way to differentiate yourself from the competition.
And don’t forget social media as a home-based business. Many churches, other non profit charities, and business owners NEED to advertise via social media. You can either be hired to do theirs or become a consultant who trains their staff. Many churches don’t know the Internet laws like an avid social media user does. They’ll need someone to teach them how to use social media and protect their organization while doing it. Ask me how I know. 😉 My husband and I have worked with some organizations who refused to listen and they ended up with some scandals. Take a gander at what happened to Pastor Alios Bell’s ministry reputation when someone who knows social media happened upon her indiscretion at Applebee’s. Google it. It went viral.
Fiverr is an online platform where you can sell mini freelance services like designing a logo, writing an advertisement, editing a photo or video, image creation, voice-overs, and so much more. With Fiverr, most gigs are priced at $5.00, which means you'll earn $4.00 after the platform takes their cut. While you may think this is a waste of time, some Fiverr freelancers have been known to rake in six-figures a year! If you're interested in Fiverr, check out the book, The Fiverr Master Class: The Fiverr Secrets Of Six Power Sellers.
A customer persona is a fictionalized representation of a specific type of customer based on demographics and interests. Typically, a business will have several customer personas if they are selling to multiple customer types. You need to figure out which customer personas fit your business, because it’s important to know the demographics you should target in your market research.