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How to Make Money on eBay

Posted on 24 June 2011

If you’re like many marketers, you have been trying to learn how to make money on eBay, the world’s largest open marketplace. Every year, billions of dollars passes back and forth between buyers and sellers and for someone with the right niche, products, and marketing tactics, eBay can be a real gold mine.

Choosing Your Niche and Products

The first thing to do when learning how to make money on eBay is to decide which niche you will market your products in. Do some basic research on eBay to see what sells well and what you are interested in. You can also visit sites like Amazon or Clickbank and review hot niche products. Once you’ve chosen a niche, get to know your audience better. Read their reviews, visit forums and blogs and check their buying habits in eBay’s feedback forums.

This first step is vital because only then can you choose the products you will sell. Too many eBay sellers will simply sell whatever they can get their hands on. They may make a profit, but by not specializing at all, they spread themselves too thin and never quite master any one category.

As for which products to sell, you have many options. One of the most popular options is dropshipping. With dropshipping, you use a service that will take the address and payment from your buyer and send them the product directly. You can enter whatever markup you want and then keep the difference. For many marketers, learning how to make money on eBay starts and ends with dropshipping, and services like SaleHoo.

There are other options as well, including digital products from sites like Clickbank or software from Avangate. You can also buy lots and wholesale from other sellers and then break them up to resell for a profit. In this case, however, you will need to maintain an inventory which requires more work.

How to Make Money on eBay through Auctions

While there is something to be said for classifieds, the big money on eBay comes through carefully worded, well researched auction listings. Many marketers unfortunately look at their auction listings as a simple store front, but you need to learn how to really sell people.

To start with, it’s important to sign up for an eBay store. The basic plan costs as little as $15 a month and will provide you with a URL, searchable index, and reduced listing fees. Once you’ve been on eBay for a while, consider the $299 premium plan that will severely reduce listing fees and provide advanced analytics to review your visitors.

When someone asks how to make money on eBay, they often skip the next step – copywriting. I’m sure you’ve seen plenty of listings that are two hundred word blobs of text with poor grammar. Who buys those? You need to be more persuasive and much more professional.

To do this, integrate HTML into your listings to provide images of the product, bright headlines with key benefits and bulleted lists to lay out the details of the auction. Don’t just tell someone you’re selling a “new iPod”. Tell them why they need that iPod and how it will affect their life.

Mastering eBay

When you learn how to make money on eBay, remember that this is not a garage sale. It’s a real business with real customers that have plenty of options to choose from. Price is not always the determining factor in selling your products. Maintain high feedback ratings, keep customer service at the top of you priority list and start studying the intricacies of copywriting immediately – together, these strategies will guarantee a stronger, more successful eBay business. ow to

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Articles

How to Make Money on YouTube

Posted on 23 June 2011

If you’ve ever wondered how to make money on YouTube, you’re not alone. Hundreds of marketers continuously look for ways to turn all their hard work in video creation into profit. If you’re one of those marketers, here are some useful, easy ways to start flipping a profit on even the smallest and seemingly simple of your videos.

Promoting Your Site

YouTube for marketers started as a promotional tool. You would post a video on YouTube and then put a link in your bio or signature that would shoot directly back to your site. These videos would be designed to provide information about your niche and develop brand awareness that you can cash in on later. When learning how to make money on YouTube, this is the most common method, but is little more than a traffic generation tool.

If you decide to promote your site through YouTube, you’ll need to find a niche need that you can fill with a seminar or lecture series. You will also need to obtain recording devices to ensure higher quality sound and video.

Becoming a YouTube Partner

Since Google bought YouTube, advertising has become a major part of the site, allowing you to place ads in your videos and get paid for clicks, similar to the AdSense program. To become a YouTube partner, you’ll need to submit an application and have your site approved.

After approval, however, making money is as simple as posting videos to YouTube and opting them into the partner network. When it comes to how to make money on YouTube, it doesn’t get any easier.

Gathering Email Addresses

Email marketing is one of the fundamentals of all online money making and YouTube can be a tremendously useful tool for it. While it may not be possible to place an opt-in capture form on YouTube itself, you can place a watermark on your video or a link in your bio that points to a squeeze page. When it comes down to how to make money on YouTube, this is another bridge. You won’t actually make money with your videos. However, those email addresses you gather are equally, if not more, valuable than any cash you’d make from your video as they can lead to future income.

Affiliate Marketing

If you’re learning how to make money on YouTube, affiliate marketing is a great place to start. For this method, you’ll need a simple video editing tool that will allow you to add a watermark to the videos you upload. You can create your own productions with tips and strategies in them and then pitch someone to visit a site to buy a more complete product, or you can simply take a video and re-upload it with your watermark included on it. This is the simplest method, although you should beware of any copyright violations and avoid any broadcast material.

YouTube’s New Rental Options

It hasn’t been put into place yet, but Google recently announced the new rental system they will be implementing soon. If you are a seminar giver or someone who produces multiple viral videos, prepare to be able to charge a rental fee for your viewers to see each video in your series. With production values and content volume increasing constantly, this is a fantastic money maker for anyone that has the content to sell.

YouTube has been the centrepiece of the social and viral web for most of the last five years, allowing marketers around the globe to start trying out more interactive money making strategies. It’s no longer an experimental tool, however. It’s time to learn how to make money on YouTube and use the service as a viable arm of your online business. You’ll find the profit potential unbelievably large.

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Articles

Online Internet Marketing – The Basic Principles

Posted on 27 May 2011

When it comes to online Internet marketing, there are dozens of different strategies and business types that have helped make some marketers into instant millionaires. However, for most people, a great deal of work is required to avoid becoming one of the 90% majority that fails with online business. Here are some strategies to make sure you join that first group, not the latter.

How Online Internet Marketing Works

First, you should understand that there is a very basic underlying philosophy for Internet marketing. You’re not selling a product or a website or an eBook. You’re selling a solution or an experience that the customer cannot get anywhere else. Moreover, most Internet marketing focuses on targeting customers with urgency in mind. You’re solving a problem with immediacy that keeps them from going to a book store or a local department store where they might find a slightly less expensive solution.

For example, consider an eBook for $37 about how to save a marriage. There are dozens of such books in print and the strategies in them are generally timeless. So, why would someone pay more for an eBook than the $24 copy of the same tips at a Barnes and Noble? Because they need those tips right now, not in a day or two when they have time to hit up a bookstore. Most online Internet marketing strives to influence this urgency and to remind the customer exactly how much of it there is.

How to Sell Your Products

When it comes to making sales to those desperate buyers, you must first find a market that you’re interested in. It’s very important that you have at least some interest in the topic before spending hours of your time and hundreds of your dollars marketing in that field. Imagine choosing a topic you have no interest in and finding after three weeks that your desire to be rich is being overridden by your supreme boredom. It’s a bad situation.

For online Internet marketing, you should turn to popular eCommerce hot spots like Clickbank or Amazon to research your products. You can also research niches on industry specific forums or blogs as well. After that, be sure to spend time developing a list of well researched, relevant keywords using the Google AdWords Keyword Tool, Traffic Travis, and your own insights.

Eventually, you’ll need to build some sort of sales funnel. The simplest funnels may only involve one web page, while more complex ones might involve a Twitter account, Facebook Page, article marketing, Squidoo Lenses, forum links, and email marketing collection forms. Your goal here, however you decide to start marketing, is to reach as many of your audience as possible and to convince them that you have the solution to their problem.

Online Internet Marketing Success

To make sure you are successful, I recommend three very important things.

  1. Learn to Influence Others – Study copywriting strategies and secrets from as many writers and researchers as possible. Learn the secrets of influencing others with the words you write or the videos you produce.
  2. Outsource Everything You Can – Your time is more valuable than you will ever know. The more often you can outsource your projects, the more time you’ll have to build sites, research topics, and split test everything.
  3. Test and Retest – If you build a site and it doesn’t draw a profit in week one, keep trying. Every good website goes through testing and yours will be no different.

Online Internet marketing is a complex process full of many little strategies that will take you time to master, no matter how much you read. But, if you are persistent, well taught and willing to learn from your mistakes, have no worries – you will make money.

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